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Marketing Research: An Introduction [2013/12] [eng]
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(2013) 6.zk.-núm.6
Social and Juridical Sciences
Marketing Research: An Introduction [2013/12] [eng]
Topic 2
What would big data think of Einstein?
What would big data think of Einstein?
Click
https://www.bbc.com/capital/story/20130612-will-big-data-drown-out-genius
link to open resource.
Marketing Research: An Introduction [2013/12] [eng]
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◄ Readings on marketing databases, handling CRMs ,etc.
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Syllabus
Readings on marketing databases, handling CRMs ,etc.
Unit 1
Unit 2
Unit 3
Unit 4
Unit 5
Unit 6
Unit 7
Unit 8
Assignments and activities
Exam model 1
Exam Model 2
True-or-False test
Answers of the 'T-or-F test'
Bibliographic References
Unit 1 ►