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Zerbitzu eta beste ukiezinen marketina [2015/12][eus]
Topic 2
10_Unitatea
10_Unitatea
Completion requirements
Click
10Gaia_Zerbitzuen_marketina_Mix_MKt.pdf
link to view the file.
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9_Unitatea
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9_Unitatea
GUMMERSON-Whither_Services_Marketing_In_Search_of_a_New_Paradigm_and_Fresh_Perspectives/links
Vargo eta Lusch- Service Dominant Logic
Grönroos prof.-What is service?
Shostack-Ukigarritasun eskala
Shostack-Eredu Molekularra
material gehiagarriak
Max Neef
Osasun zerbitzuen kudeaketa
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