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Marketing Research: An Introduction [2013/12] [eng]
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Courses
(2013) 6.zk.-núm.6
Social and Juridical Sciences
Marketing Research: An Introduction [2013/12] [eng]
Topic 3
Unit 5
Unit 5
Writing questionnaires
Click
Unit_5_MRI_LITM.pdf
link to view the file.
Marketing Research: An Introduction [2013/12] [eng]
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◄ Unit 4
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Syllabus
Readings on marketing databases, handling CRMs ,etc.
What would big data think of Einstein?
Unit 1
Unit 2
Unit 3
Unit 4
Unit 6
Unit 7
Unit 8
Assignments and activities
Exam model 1
Exam Model 2
True-or-False test
Answers of the 'T-or-F test'
Bibliographic References
Unit 6 ►